Snow Tha Product @ Mission Ballroom
Snow Tha Product’s "GOOD NIGHTS AND BAD MORNINGS" tour stop at Denver's Mission Ballroom on September 12, 2024, was nothing short of electric, despite a recent injury that would have sidelined most performers. After a mishap in Chicago while attempting to catch some falling merch, Snow hurt her back, but she made it clear that nothing was going to keep her from delivering for her Colorado fans. Her deep love for the state and its fans was reciprocated tenfold by the audience, whose energy fueled a night to remember.
The evening kicked off with Kanon LeBron, who set the tone early with a blend of sharp lyricism and high-energy beats. As an opener, Kanon made sure the audience was buzzing, priming them for what was to come. Next up was Swizzy B, who turned up the heat even more by bringing out the whole Loud Life Crew. The stage was packed, and with the addition of Fanny, the crew showcased a powerful unity that had the crowd roaring in approval. Their chemistry on stage was infectious, embodying the collaborative spirit that makes Snow’s shows feel like family reunions.
As always, DJ Pumba did his thing, working the decks and building anticipation for Snow’s entrance. His set was a perfect balance of classic tracks and newer, head-nodding bangers that had everyone moving. By the time he was done, the room was vibrating with energy, ready for the queen herself.
When Snow finally took the stage, back injury or not, she was unstoppable. Her connection with Colorado was evident as she interacted with the audience, smiling through the pain and delivering her verses with laser precision. The crowd, already fully charged, pushed her to go even harder, and Snow responded with her signature blend of rapid-fire rhymes and heartfelt moments. Tracks like "Bilingue" and "Say Bitch" hit harder than ever, as the Denver audience rapped along to every word, mirroring Snow's passion.
Snow Tha Product’s raw resilience shone throughout the performance, and despite the setback, she moved with purpose, proving once again that her dedication to her fans is unmatched. Colorado has long been a special place for her, and she made sure this night was a gift to the city that has shown her so much love.
Kanon Lebron
Kanon LeBron is a dynamic hip-hop artist based in Colorado, born in Denver and raised in Fort Collins. His music journey has seen him collaborating with notable names like Snow Tha Product, Madchild, and Young Thug. LeBron's latest project, the Worth Tha Wait EP, further cemented his place in the Colorado music scene. With a resume packed with opening performances for major acts like King Lil G, Rittz, Bone Thugs-N-Harmony, and Twista, Kanon LeBron brings a vibrant energy to the stage. He has performed alongside Snow Tha Product multiple times, making him a familiar face to her fanbase.
Swizzy B & the Loud Life Crew
Swizzy B, the head of LoUd Life Crew, is a multi-talented rapper, producer, and entrepreneur based in Orlando, Florida. Known for his dedication to the independent music scene, he has built a solid reputation by staying true to his artistic vision while navigating the challenges of the industry. His ability to juggle leadership roles, from managing his team to producing music, has been a key factor in his success.
Swizzy B's LoUd Life Crew includes artists like Noopey Na’mon, Marvylus, and Mann LaGrand Flight. The crew's chemistry is unmatched, with many members working together for over a decade, which has created a tight-knit, collaborative environment. Swizzy B's partnership with EMPIRE, an independent music label, marks a milestone in his career, expanding his reach while maintaining artistic control.
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Snow Tha Product
Snow Tha Product, born Claudia Alexandra Feliciano, is a bilingual rapper and singer from San Jose, California. Known for her rapid-fire flow and unapologetic lyrics, Snow Tha Product has carved out a unique space in the music industry by blending English and Spanish in her songs. She first gained attention with underground mixtapes and collaborations, and over time, she has worked with major artists like Tech N9ne, Ty Dolla Sign, and Bizarrap.
Snow's career highlights include her MTV Video Music Award for her collaboration on The Hamilton Mixtape track "Immigrants (We Get the Job Done)" and her role as Lil' Traviesa on the popular series Queen of the South. In 2022, she released her highly anticipated album To Anywhere, which features collaborations with artists like Lauren Jauregui and Santa Fe Klan, and showcases her versatility across various musical styles. Snow's ability to seamlessly switch between hard-hitting rap and melodic hooks, all while championing her Mexican roots and LGBTQ+ community, has earned her a loyal following and critical acclaim.
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Photos by Andrew Ortega. All rights reserved to the photographer.